A technician checks a coffee machine with a phone beside the machine

Use cases / 01 — Physical to digital

The thing in their hand can do more.

Give a product, machine or place a digital life of its own. A scan or tap opens the right experience for that exact item and the person holding it.

The opportunity

A connection that doesn't end at the sale.

Most objects go quiet once they leave the factory. SmartLinks connects the physical item to its owner, its history and the next useful action. Forge lets you shape that connection into an experience that fits your business.

01

Know which item, not just which model

Different units can carry different owners, service events, content and status. The experience starts with the exact thing in front of someone.

02

Meet people where the object is

A customer can open a mobile Portal from a QR code or NFC tap. A field team can work against the same item record instead of starting a disconnected form.

03

Keep the relationship moving

Registration can become care advice, a service request or a relevant follow-up. One interaction becomes useful context for the next.

Picture it in practice

Three stories you could build

These are possible experiences, from a household purchase to a fleet of equipment. Each begins with a real object, not a generic landing page.

Appliance warranty registration concept

01 / Consumer products

The warranty that travels with the product

Someone buys an appliance, puts the receipt in a drawer and forgets the warranty terms.

The experience

They scan a code on the product, register it, attach a receipt and see the coverage and care information for their own unit. A later owner can be guided through the right ownership process.

Why it matters: Registration becomes useful to the customer, while support sees the product context when it matters.

Field engineer inspecting equipment

02 / Field service

A service visit with the full story

An engineer arrives at a machine and has to reconstruct its history from messages and spreadsheets.

The experience

A scan brings up the unit, its previous checks and open issues. The engineer follows an item-specific checklist, records findings and leaves the next engineer a clear trail.

Why it matters: The work stays with the machine instead of getting lost in a separate job form.

Equipment and service history illustration

03 / Rental fleets

One machine, several people, the right view for each

A rented coffee machine needs a different experience for the customer, the technician and the fleet manager.

The experience

The customer sees help and contract information; the technician sees service history; the operator sees the fleet record and next action. Each view is shaped around the same identified machine.

Why it matters: Fewer handoffs between disconnected tools, with one item at the centre.

Illustrative scenarios, not claims about named customers or live campaigns.

What makes it possible

The item is already part of the platform.

Forge builds the app. SmartLinks provides product identity, people, permissions and item-linked data beneath it, so the experience can do more than show a page.

Explore the platform
  • Unique identities for products and individual units
  • Owner-aware customer views and operator views
  • Registration, custom records, cases and service history
  • Mobile Portal experiences opened by scanning or tapping
  • Events and follow-ups connected to the same item context

QR works with a camera. NFC and especially RFID depend on compatible tags and devices; specialist RFID workflows require supported operator hardware.

Also on SmartLinks

One platform, other ways in.

Start with the idea. Build the experience.

Explore a starting point or describe the thing your team needs. Forge builds on the SmartLinks platform beneath it.

Start building